Jason Olsen, Founder & CEO of IMAGE Studios, is a serial entrepreneur who launched his first venture at age 16 in automotive e-commerce. He built a private-label brand, manufactured in Taiwan and distributed globally, and successfully sold the company during his junior year of college in 2004. He then built and scaled an independent car dealership which became one of the nation’s largest branded title dealerships. In 2009, inspired by the beauty industry’s resilience during the recession, he founded IMAGE Studios, a modern, upscale salon suite brand. His vision has always been to create the industry’s most beautiful, turnkey coworking spaces that function for 1.9 million beauty professionals in the United States looking to start their own beauty business safely and easily inside of a salon suite. IMAGE Studios is the only brand in the country that builds attractive and functional studios specifically for all types of beauty professionals, including hairstylists, barbers, estheticians, eyelash extension artists, makeup artists, MedSpa professionals, tattoo artists, and more.
After opening five locations from 2010 to 2015, he launched IMAGE Studios Franchise in 2016, and has grown the brand to over 120 franchise locations across 25 states, with 170 additional locations under future development.
Jason is a 2017 Ernst & Young “Entrepreneur of the Year” finalist and Goldman Sachs 10,000 Small Business Program graduate. He also has served on boards for SkinWorks School of Esthetics, Equality Utah, and Westminster College’s Social Impact Business Incubator. He is currently an advisory board member for Harrington Park Investment Bank, and is a member of EO (Entrepreneurs’ Organization), and YPO. Based in Salt Lake City, he enjoys spending quality time with his husband and their daughter, and in his free time is a private pilot, drone enthusiast, ultra trail runner, and avid skier.
