Lizzie Webb joined IMAGE Studios in 2020 and has served as Vice President of Operations & Marketing since November 2021. She is recognized for building scalable marketing and operational systems that drive both local success for franchise owners and sustainable growth for the franchise as a whole.
Her career began in the UK, where she worked at the highest levels of politics, partnering with several Prime Ministers to deliver national campaigns. This experience sharpened her expertise in strategy, leadership, and communications, and built a foundation for the results-driven, innovative approach she brings to her role at IMAGE Studios.
At IMAGE, Lizzie leads Operations and Marketing across the franchise system, creating frameworks that strengthen brand performance, streamline business processes, and empower IMAGE Owners with the tools they need to thrive. She is often found on site at IMAGE locations across the country, working directly with owners and their teams, as well as speaking at national conferences on marketing, growth, and franchising.
A British expat now based in Utah, Lizzie and her husband love to travel and explore the outdoors. She is also a keen cook, an avid reader, and always in search of a proper cup of tea.
