Why Image Studios Has Such A Diverse Group Of Beauty Professionals, And Why That’s Incredibly Important To Anyone Looking To Open Their Own Business In A Salon Suite

May 24, 2023

IMAGE Studios offers a unique opportunity for your business to grow and thrive. By setting up shop in one of our high-traffic salon suites, you’ll be in good company with a diverse group of beauty professionals, including estheticians, nail artists, makeup artists, massage therapists, eyebrow threaders, permanent makeup artists, and more. The mix of professionals provides valuable networking opportunities, allowing you to cross-promote your business and receive client referrals.

Our brand, IMAGE, is known for its attractive appearance, but it’s the community that sets us apart. Our professionals don’t just come for the Instagram-worthy decor, they come for the sense of belonging in a supportive, non-competitive environment. Here, the success of one professional is celebrated by all, and clients can be shared instead of feared. This collective mindset is unmatched in the salon industry and leads to a thriving community of entrepreneurs.

IMAGE Studios has the greatest amount of professional diversity compared to My Salon Suite and other competing brands in the salon suite industry. While most brands average around 80% hair stylists as their tenant base, and 20% estheticians, nail and lash artists, IMAGE Studios is much more diverse – across the country our salon suites attract a much broader array of beauty professionals, with hair stylists and barbers comprising of 50-55% of our total tenant base, and estheticians, nail and lash artists, along with medical esthetics professionals, permanent makeup artists, and other beauty professionals making up 45-50%. This tenant diversity is incredibly important and creates communities of beauty professionals that tend to be more networked and connected to each other because they can refer clients back and forth. When a salon suite is mostly hair professionals it makes it much harder to create a community and culture that encourages people to refer clients back and forth to each other. By simply opening a business at IMAGE Studios, a beauty professional has an opportunity to grow their business further by joining a community of other beauty specialists offering complimentary services.

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